Anywhere & Manually Created Links

Anywhere is Sovrn //Commerce's social solution. You can use Anywhere to create one-off affiliate links you can use — as the name indicates — anywhere. 

You cannot install the JavaScript everywhere you would like to monetize content (social media, email campaigns, etc.) since it requires editing HTML. To address this limitation, Sovrn //Commerce developed a link wrapping tool for easy, straightforward sharing of affiliated URLs. 


The Anywhere tool can be accessed at


  1. Be sure to select the Site you want to use.
  2. In the “Enter a URL” field, paste a regular merchant URL that you want Anywhere to affiliate. By regular we mean unaffiliated URLs, like this Macy’s link to a Calvin Klein wallet.
  3. If desired, you can track individual links with CUID. Click here to learn more.
  4. The "Optimize Link" setting will allow Sovrn //Commerce to redirect your link to a different merchant that is carrying the exact same product but is paying a higher commission rate. Click here to learn more.
  5. If desired, you can shorten your URL with Note that you should always wrap your merchant link in a Anywhere redirect first before shortening it with a link shortener. 
  6. Click the “Build” button and voila: your link’s changed to a redirect with your unique API key:

    (Keep in mind that this example uses one of our master account’s API keys; you should use the unique API key generated when you created your Site so that all clicks and revenue correctly track to your Publisher Dashboard.)


For added convenience, drag the Bookmarklet badge (marked #7) to the bookmarks bar on the browser of your choice. Using the Bookmarklet, you can create an Anywhere link with one click—without needing to navigate away from the merchant page you’re browsing! See a great item you’re itching to share with your readers? Click the Bookmarklet on the product page you’re on, click “Copy to Clipboard,” and you’re ready to post! One, two, done!

Screen Shot 2016-07-28 at 5.50.59 PM

Keep in mind you can shorten via straight from the Bookmarklet and optionally post your newly-created VigLink Anywhere link to Twitter or Facebook.

Wrapping in bulk

Wrapping links is easy using the Anywhere tool. However, you may want to wrap multiple links at once. To make it easy, we’ve built a Google spreadsheet that you can use to wrap multiple links quickly. Go to File > Make A Copy and just enter your links into Column A to generate wrapped links.

Wrapping manually

You can also wrap the links manually. Your links should be formatted like this:[Your_API_KEY]&out=[URL]

Just replace everything in the brackets, including the brackets themselves.

You can find your API key on the Sites page ( ) of your Sovrn //Commerce account. Look for the key icon (Screen_Shot_2018-09-18_at_3.30.39_PM.png) under the "Actions" section.

This is the URL you want to affiliate. You need to make sure to “HTML encode” the URL to ensure VigLink works properly. You can easily encode URL's here. Just enter your URL and click “encode."

Important! Make sure not to encode the entire wrapped URL — just the URL you want to affiliate.

Have more questions? Submit a request


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    A rather cool idea. Thanks!

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    I think this is a great tool. I wish I was more clear on how it works.  Can you please explain in detail how to use it and give an example using twitter  or any other type example.  thank you.


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    I too, am a bit confused. Let's say I take one of my web addresses ( and use the link wrapper tool. The link wrapper tool will create a unique link which contains VigLink code. Then, let's say I Tweet that link. How is that different from me just sending them to the site directly, and when they get there the website has VigLink code anyway? Hmmmmm?

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    I have the same question as comedygare. You just put a link and it will convert ALWAYS.

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    I have used the link wrapper a few times, you go to a website of the product, copy the link into the link wrapper box on the viglink website and click Wrap Link. The you use the link they give you in your site, facebook, email, etc. When people click the links, it shows up in your viglink dashboard. Easy peasy. I don't know the difference but as I am not the best with HTML I wanted to be sure my links were attached to viglink so I used that. My question has to do with the FTC disclosure...if we are required to disclose that we are profiting from the links, how do people do that when using wrapped links on FB, twitter and email?

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    I really love Viglink and this tool. So useful for affiliate links. Thanks!

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    I have the same question than Laura.marschel.  How would we disclose that we're using monetized links if we post on Facebook or forums? Is posting an "unwrapped" link all we need to do or do we have to point out that this is an affiliate link?  Then, if we wrap it through, how would we mention it then?

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    If I don't have a website and I am just creating a Facebook fanpage, how can I use viglink any

    where? It says,

    "write your URL here."

    Without having a website, which URL I shuld write in a given box to create viglink anywhere?

    It's urgent, so please somebody help me



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    Kansaraonline, you would put the URL of the merchant in this field to generate a monetized link to post on your Facebook page. For example if you want to link to a product on Amazon, you would put in the link to the product into Link Anywhere and receive a link with tracking code to post on Facebook. Makes sense?

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    It's a great idea, but why must it be done manually? Please add API to create such URLs on the fly.

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    After further review, provides API for VigLink Anywhere, but states that shortening must still be done manually. How about automating it as well via API?

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    Hi all 

    I have travel website so if i can promote merchants like hotelscomined and tripadvisor how i use VigLink Anywhere

    1. Should i paste direct URL to facebook .

    i am using these steps

    take product url from hotelscomined website and paste into Shorten with Bitly 

    get shorten url paste on facebook and twitter 

    can you tell me this method right

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    If one were to use a VigLink Anywhere link on a site that already has the VigLink script working on it, will it conflict or is it still OK?

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